IMPACT - Penshoppe for Philippine Fashion Week 2012 [★]

May 28, 2012

This is definitely one of the most-awaited events in this year's Philippine Fashion Week. Huge personalities have been rumored to visit the country to endorse the clothing brand. Some of them are Ian Somerhalder (Vampire Diaries) and Leighton Meester (Gossip Girl). I myself got interested with the event because of this.

However, few days before the event, Ian posted in his twitter account that he was already packing for Europe. This confirms that he won't be participating for the PFW event. Penshoppe was considerate enough to hold a mall tour for Ian on the day of his departure so that fans could still see him up close. 


Penshoppe's IMPACT was held at SMX Convention Center Hall 3 on Saturday evening. The turnout of the crowd was overwhelming.

people queued outside hall 3

This is my first time to see a fashion show wherein models do the catwalk on the runway so this was kinda new for me. :D

The show opened with videos of Penshoppe endorsers like Ed Westwick, Ian Somerholder, Zac Efron, and Mario Maurer. Ian and Zac are obviously the crowd favorites because of the screams when their faces flashed on the monitors.

After a few minutes the main event starts. One by one, models came out from the stage. 

After all the models have walked the runway, two special guests were introduced. They're no other than Leighton Meester and Mario Maurer! People started screaming as they appeared on stage.

Celebrities spotted on the crowd -- Tessie Tomas (left)  and Camille Co (far right)

Meester saying out her gratitudes for having her in the show

The host formally introducing Mario Maurer to the crowd

Mario escorted Leighton as they returned back to the stage. Such a gentleman. <3 

Mario posing for the cameras xD

They talked with the host for just a few minutes. The audience are screaming gleefully as the Thai actor and the Gossip girl actress returned on the front stage. This is when the host formally closed the show and fireworks erupted and confetti flew on the stage.

It was a fleeting encounter with the two stars, but nevertheless an unforgettable one. 

I hope Ian Somerhalder would be there the next time and  that he would actually do the catwalk on the runway. xD

Each one of the audience received a souvenir bag with a CD that contains a catalogue of the outfits presented on the runway. There are also two Penshoppe fragrances, for him and for her.

event giveaways

It was a successful event. Thank you Penshoppe! 

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